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News and trends about Mobile Marketing

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Implementing benchmarking mobile in your strategy

When entering the universe of competition between apps, benchmarking mobile is a valuable tool to know how you are doing in relation to your

Why calculate the market share for your mobile strategy?

Companies generally have competitors with whom they compete for a larger share of the market, also known as market share. This is a marketing metric

How to implement mobile market strategies during a crisis

The mobile market is one of the catalysts behind the tremendous revolution in today’s digital market landscape. It has impacted positively on how businesses

What to do in order to have app succes?

Developing and investing in an app isn’t enough. Creating an app is one thing, but making it exceptional is a whole different thing. Nobody

How To Create Icons That Grab Attention

Do you want to learn how to create icons? You’ve come to the right place! First, we are going to go over why an

Increase app downloads with seasonal marketing

Seasonal marketing can increase app downloads and in-app purchases during certain times of the year. If you are interested in using this effective mobile

Increase leads with Apple Search Ads

Apple is always growing and improving, so it comes as no surprise that a recent update to Apple Search Ads can help digital marketers

Newer, better app localization strategies

App localization has just been made a whole lot more powerful. Using custom store listing, you can now customize your app for each country

Great ideas on how to make the best food delivery app

Ordering food with the convenience of an app is all the rage right now. If you are a developer who is serious about taking

Why you need to find and use the metric conversion rate in apps

Metrics reveal how well an app is performing. These numbers can be used to calculate an app’s conversion rate. The metric conversion apps should

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